Many people who have websites are not totally up-to-date with what is regarded as internet search engine spamming. Having worked on search engine optimisation for a couple of clients, I have come across websites that are using spam methods to help elevate search engine rankings. When I confronted clients concerning this, they honestly did not know these people were using a type of spam nor did they realise the effects if detected by the major search engines.
So what is online search engine spamming? An easy definition would be; deliberately designing website pages offering poor and irrelevant content, and are employed to trick search engines like google into ranking the content highly for inappropriate search engine results. People often use spam as a method of attracting as numerous visitors to their internet site. When caught by the major search engines, this may result in a major setback to business. Websites will be blacklisted from the search engines and chances are they are going to not show up in the index for a very long time.
Unsure should you be spamming? Here are some common kinds of spam techniques that you ought to avoid. Doorway Pages – Optimising just one webpage to do exceptionally well searching engine ranks for a small group of keyword phrases (keyword stuffing on the webpage). Once a user clicks on the link, they are automatically redirected to some totally different website.
Invisible Text – Using text which is not visible towards the eye (getting the same colour text as the background colour). The invisible text will often contain a lot of keywords (keyword stuffing). Link Farms – Joining community websites which provide large volumes of irrelevant links to your site.
Along with other types of spam, these techniques should be avoided no matter what. In case you are uncertain whether your web site uses some kind of spam, then it might be better to contact the search engines optimisation specialist before it could result in your site being blacklisted.
Past clients who were using some kind of spam and were not aware of it, had taken a large loss by getting their site blacklisted in certain search engines like google. The direction to recovery can take very long which is one which no sgvprq would like to follow. Be aware!
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